Haro Bikes

Who or what is Haro Bikes?

Haro Bikes Corporation is an American bicycle manufacturer founded in 1978 by BMX legend Bob Haro in Southern California. Originally started purely as a BMX freestyle brand, Haro is now one of the most recognized names in cycling, producing bicycles for a wide variety of disciplines.

Who is Bob Haro and why is he important?

Bob Haro (born 1958 in Pasadena, California) is one of the most important pioneers of BMX Freestyle. He was not only a top rider who formed the very first freestyle BMX team with R.L. Osborn in 1978, but also an innovative designer and entrepreneur. He invented many early freestyle tricks, is considered the inventor of Flatland BMX, and in 1981 designed the first frame and fork specifically for freestyle BMX (the Haro Freestyler, manufactured by Torker). He also served as a stunt rider in the movie "E.T.". He founded Haro Bikes to realize his visions and push the sport forward.

To get a deeper insight into his story and influence, check out this great profile video, showcasing his journey from the early days to his status as the 'Father of Freestyle':

What does the Haro Bikes brand stand for?

Haro Bikes stands for the roots and spirit of BMX Freestyle ("birthed by the crazies, who pioneered the art of jumping bikes..."). Their goal is to pass on the feeling of joy in riding ("new bike psych") to all riders. They stand for innovation, quality, and creating products that excite riders and accompany them on their journey ("get you rolling, and forever keep you rolling").

What makes Haro products special?

The specialty lies in the long history and deep roots in BMX Freestyle. Haro was there from the beginning and significantly influenced bike development. They were pioneers in creating freestyle-specific products that had to withstand new demands. This experience continues to flow into the development of all product lines today. The brand is based in Vista, California, near the trails of North San Diego County, highlighting its proximity to the scene.

What does Haro Bikes primarily manufacture?

Although Haro started with BMX Freestyle, they have greatly expanded their range over the years. Today, they produce bicycles and parts in many categories:

• BMX Bikes: Freestyle (their core competency), Big Wheel BMX, Kids BMX, Race BMX (via the Cliq brand and Haro Race).
• Mountain Bikes: Hardtail, Full Suspension, Dirt Jumper, E-MTBs, Kids MTBs.
• Road Bikes / Gravel Bikes: Performance Road, Gravel.
• Commuter / Lifestyle Bikes: City, Sport Fitness, Cruisers, E-Bikes.
• Kids Bikes: A wide range of children's bicycles.
• Parts: High-quality BMX parts under various lines (Lineage for retro fans, Baseline, Premium Parts), Race Parts (often under Cliq), replacement parts, and accessories.

Who are Haro products suitable for?

Haro targets a very broad audience – from young BMX beginners and ambitious freestyle and race riders to mountain bikers, gravel enthusiasts, and everyday cyclists. However, their BMX line remains the heart and is particularly suitable for riders looking for a brand with authentic history and proven quality.

Which well-known pros ride or rode for Haro?

Haro has had some of the most influential riders on its team over the decades. Besides founder Bob Haro himself, legends like Dennis McCoy, Mat Hoffman (at times), Dave Mirra (rode Haro for a long time before moving to Mirraco), Ryan Nyquist, and current top riders like Dennis Enarson and Chad Kerley are part of the Haro legacy. The team has always been an important part of the brand.