Fiend BMX
Fiend BMX is the direct result of street
legend Garrett Reynolds' vision. Founded in 2011 alongside
his closest riding buddies, Fiend emerged from the desire for
uncompromising components and the goal of sponsoring friends. The
brand stands for clean design, maximum durability, and geometries
perfectly tuned for modern, technical street riding – proven by 12
X-Games gold medals from Garrett himself.
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Fiend BMX FAQ
Who or what is Fiend BMX?
Fiend BMX is a rider-owned BMX brand founded in 2011 by street icon Garrett Reynolds along with his riding crew – Ty Morrow, JJ Palmere, Colin Varanyak, and Kevin Vannauker. The brand was created from Garrett's vision to build his own bike company and sponsor his closest friends.
What does the Fiend brand stand for?
Fiend stands for uncompromising street riding at the highest level and for making a statement through riding itself ("make a statement through their riding"). The philosophy hasn't changed since its inception: It's about strong, reliable products that reflect the team's riding style and are ready to take a beating ("ready to take a beating!").
How did Fiend BMX start? (The Launch Video)
Fiend burst onto the BMX scene in 2011 – not through big marketing announcements, but with an impactful promo video full of bangers. This video set the tone for the brand and directly showed what Fiend stands for: pure, progressive street riding.
What makes Fiend products special?
The specialty lies in the fact that the products are developed directly under the supervision and specifications of Garrett Reynolds and his team. The focus is clearly on extreme durability ("strong, reliable"), function, and a minimalist design that meets the harsh demands of modern street riding.
What does Fiend primarily manufacture?
Fiend offers a complete range of high-end BMX street components as well as complete bikes for beginner and intermediate levels. The range includes e.g.:
- Frames
- Handlebars
- Forks
- Stems
- Cranks
- Sprockets
- Seats and Seatposts
- Complete Bikes
- Apparel
Who are Fiend products suitable for?
Fiend products are aimed at dedicated BMX street riders of all levels who value maximum durability, well-thought-out geometries, and a clean design. If you're looking for parts ridden and approved by one of the best teams in the world, Fiend is the right choice.
Who rides for the Fiend Team?
The core team consists of founder Garrett Reynolds (12-time X-Games gold medalist) and his founding partners like Ty Morrow, JJ Palmere, Colin Varanyak, and Kevin Vannauker. The team is known worldwide for its progressive riding style and tests the products under the toughest conditions.
