Gusset

Gusset is a British component brand that has been developing parts for dirt jump, slopestyle and BMX since 1995 and helped shape the UK dirt jump boom of the late 90s. The brand is run by ISON Distribution in Ely, Cambridgeshire, where the parts are developed and tested together with the Gusset team riders. Gusset is known for tough handlebars, stems, headsets, single-speed chains and chain tensioners - and for the grips of its spin-off line Gusset Grips. Dirt jump pro Matt Jones has his own signature parts.